Property Selling Tips

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Setting your Price

"a price which is too high can make buyers ignore your home."
A PRICE WHICH IS TOO HIGH CAN MAKE BUYERS IGNORE YOUR HOME.

A home will quickly become 'stale' if it is not sold in a few weeks. And stale homes get lower prices because buyers wonder why others rejected it. Your home must never be seen as a reject.

But if you price your home too low, you might sell it too low.

Your solution

YOU SHOULD SET A STARTING PRICE high enough to protect you from selling too low and appealing enough to attract the best buyers. The buyers are told that the price you ask is the price you will accept if that price is the best price you are offered.

Be careful. Some agents say that when you put a price on a home the price can only go down. This shows that these agents are poor negotiators.

The starting price for your home can go up or down. It depends how many buyers are interested and the skill of your agent at negotiating. Many homes sell for more than their starting price. If two or more buyers are interested, the agent will ask each buyer to offer their best price in confidence. You take the best offer. It's fair and it's simple.

Unlike bait pricing or auctions, buyers are told the truth from the start. This attracts buyers. There is no gazumping, no deception and you get the best market price.

An honest agent should be able to advise you about the price of your home. But, if you have any doubt, you should engage an independent valuer.

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What others say...

J.McLachlan | Rozelle
We were very happy with our service from Harris Partners. Jeannette was always available to provide assistance, answer questions and was willing to meet us at the property several times prior to completion. Their open approach was a refreshing change to previous encounters with sales agents.

Andrew Payne | Balmain
Peter, I just wanted to thank you and your team for the successful sale of my property at 13 Reynolds St Balmain.

Particularly I want to thank you all for the way you carried out the sale. I had asked for low level advertising so as not to interfere with my business.

You did a great job of vetting the possible purchasers to those who were really interested in my quite unusual property. The sale has been completed with all the conditions agreed to up front.

All the best.

Joe Azzam | Balmain/Birchgrove
I am writing to thank Chris Williams of Harris Partners for the hard work he put into selling our house and finding our family a new home.

Chris worked for over nine months to find us a new home that met our specification whilst holding onto a buyer interested in buying our house. He ultimately negotiated an attractive sale price for our home and we bought and sold on the same day.

Chris was always diligent, respectful and ethical in his dealings. His professionalism, persistence and ability to work with his colleagues at Harris Partners made this exercise a successful one for all parties involved.

I wish him the best for the future


 

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